Rewind about 20 years from now, who would have ever thought about the smartphones, social media, twitter, facebook linkedin, etc. The Social Media Revolution has been in the corner since last one and half decade or so when it was present in some isolated places and with websites like Friendster and MySpace. Although they had decent adoption, still the population in general was not at all aware of such imminent revolution.
Fast forward to 2017 and the revolution has been converted to a buzzing trend in the current times. It has spread all across the world with Billions of people logging in to social media every day. It has not only attained the status of one of the most important part of modern lifestyle, but also a unique and surprisingly fruitful marketing channel for businesses types. My son once was stunned to know that cell phones (smartphones) was unheard of about 20 years back and we never carried phones earlier.
Things have been changing with a great pace and looking at the social changes it looks like things are changing permanantly. It has officially and diligently entered in our culture at all levels ranging from top to grass root level.
Effects of Social Media on People
According to Health experts we are more and more sitting than moving or walking. It is like sitting is the new smoking. Sitting is one of the worst thing we can do to our health and it can raise many disease vulnerabilities. There is similar risk carried by the things we are doing while we are sitting. If we are scrolling the social media accounts and news feeds mindlessly for either minutes, hours or days, it is ruining and affecting our mental health. This phenomenon is affecting our collective psychology.
The American Academy of Pediatrics has issued few warnings to parents about the negative effects of using social media on young kids and teens. They have shown increased risk of cyberbullying and facebook depression in children, same as like in adults.
Although there are few benefits of using Social media like getting connected with people far off and find all your old pals and relatives whom you have never talked since years. If you are looking at using social media as a time killing tool or using it for some emotional lift is a bad choice. Studies have shown that if you leave facebook or other social media activities, it is going to raise your psychological well-being.
Try to use this powerful tool in moderation and don’t let it become a emotional and psychological turbulence.
How Social Media has changed our daily lives
These brilliant communication tools have profoundly changed the world of communication and interactions all over.
1. Where We Get Our News – Now we rely on Facebook, Twitter, Linkedin for the news from friends and family, rather than relying on the newspapers and online news.In this way, you can choose the people or groups you wish to read or know about and rest you can keep in the back burner.
2. Start and Do Business – Setting up and launching business has become easier and simpler with the proliferation of social channels of marketing. Earlier, the setup and operations of business was quite a task but now, interest-focused Facebook groups, Twitter searches, and niche social networks helps in doing business activities easily and become more trget focused.
3. Providing newer means and horizons for Interactions – We will not stop using large media organizations and neither will we stop communicating by phone or in person meet. We will now have another tool to help in communication in the form of social media.
4. It has opened up the channel between customers and businesses. Now the orders can be placed on twitter rather than waiting to talk over phones, faxes, meetings, etc.